WhatsApp Business is one of the biggest technology companies that is moving in a direction to streamline communication between companies and their consumers. The company has recently added a new set of features to facilitate its purpose. Take a good look at this blog to learn more about the platform and the new features! But before we jump on to the features, let’s fetch a brief introduction of WhatsApp Business!
What Is WhatsApp Business?
It is a free mobile application available on iPhone and Android. It was created for small business owners so that they can establish smooth communication with their user base. It looks and feels just like WhatsApp Messenger. It can be used by brands for sending anything from pictures to messages. The platform-
- Makes interaction with the user extremely easy.
- Provides effective tools to automate.
- Boosts and sorts responses to the user base.
- Automates messages or allows the brands to create a greeting message.
The platform currently offers business profile, labels, and messaging tools to allow-
- Listing of important details like the brand’s website, address, email, etc.
- Simple and easy way to organize messages and chats.
- Immediate responses to the user base.
Important Benefits of WhatsApp Business Brands Must Know!
The platform has a remarkable list of features for its users. Do you know all of them? Check out some important features of this platform.
- It is completely free for all. Any brand can use it to streamline its communication with the user base.
- WhatsApp Business profile can be maintained by companies to establish authority.
- Company owners can keep their personal and business chats completely separated
- Messaging automation and tools boost the response rate and save a lot of time.
- Secure end-to-end encryption feature prohibits anyone from intercepting the conversation.
- A perfect channel for sales, marketing, and support
Let’s Check Out The Latest Buzz!
Facebook has recently announced some crucial transformations to this platform. These changes will now make it easier and faster for businesses to manage the account. The technology company is dedicated to its mission to simplify communication between businesses and their users through WhatsApp.
Here is the list of the latest WhatsApp Business features for emerging and established brands. Take a good look-
- Businesses will be able to send timely notifications to the clients. Now they do not need to wait for 24 hours.
- Users who have completely blocked business accounts of some brands will now receive an option to share their experience with other people as well.
- Earlier companies used to take a week to acquire a service. But now they will only take 5 minutes.
- Brands can present 10 quick message options. But that is not all, they can also set three reply options for the users.
According to the messaging platform, these updates are going to personalize the communication between customers and companies. These new features will allow both parties to exchange messages comfortably.
Wrapping It Up!
Now you know the latest buzz about this popular platform. Not to forget the added details in this blog will help you to develop a better understanding of the platform.
Do you use WhatsApp Business?
Are you thinking about acquiring it?
If yes, then don’t forget to share your own views on how these new updates can affect you.
If you want to learn more about the related business opportunities then feel free to connect with us for more. But until then, stay tuned to this space for more technology and business updates from all around the world.